Know the future scope of event management and learn top 10 skills of event manager. In order to pursue the career in event industry and to become successful event manager , this article will help you.
Celebrations
and occasions are an important and integral part of human life. One or other
day, there are some events going through every corner of the globe. Some can be
weddings, exhibitions, concerts, fairs, parties etc.
So have you ever appointed
any event management company for your family or business events? If yes, then
you might be having a good idea about how event companies works and if no, then
no worries- just get back to your seat and go through this whole article.
As
there are millions of job profiles in thousands of businesses and if you choose
yourself to be great event planner then you might have some guts to keep
yourself into a creative & management world.
Really!!!! Event industry is
far different from any other businesses or management jobs. It provides an
opportunity for unleashing one’s creative potential to a very high degree. It
demands a lot of hard work and effort but at the same time offers enormous
scope.
Now
what is event management and who event managers are?
A big question for those who have never came across with those people. It is
21th century and still people are not much aware of this industry just because
they are somewhat not clear with the job profile of event workforce.
If you are
planning to be a part of this industry, it is very essential to analyze the future scope and skills of event managers.
(Also read: 15+ types of vendors you need for your successful event management)
SCOPE OF EVENT
MANAGEMENT (Also read: 15+ types of vendors you need for your successful event management)
YEARS BEFORE
Before
one decade event management was not so popular to have a great scope to work
in. That time people used to arrange and execute their family and business
events by themselves.
Also the event companies were not involved in marketing
and promotional process to stay intact in market. There were hardly any
requirements for event companies that too for mega events or some corporate
events like fashion show, sports tournaments, concerts etc.
There was not much
competition among event companies. We
have also observed our family occasions like wedding or birthday parties to be
totally managed by our elders and guardians.
There were no involvement of event
managers as our elders used to deal with all vendors like decorator, sound,
light, artist, caterer, fabrication, logistics etc. So that time the scope of
event management was not broad to rely on only that income source.
No doubt some
companies were enjoying the fruits from big or regular clients.
TODAY
This
is 21st century and people run behind their materialistic things. In
order to get those things, they work day & night. So obviously how they can
get sufficient time to plan & organize events by themselves.
Now they want ease
of doing the event rather than getting involved in every aspect of it. They can
spend some bucks to get the things done. So event management is the best
example of getting the things done & here the client has to just spend
money and watch things getting done smoothly.
So comparing today with past
scope, we can find today a good scope of event management companies.
There
are various types of events that you can add
as expertise in your business profile. This definitely gives you a bonus point
in-front of clients. You can get an ample offers and enormous scope to work
into event team.
There is diverse scope of job titles; it’s not just working
on-field. SO IT LOOKS GREAT!!
Looking
into the glamour and glitter of event industry, today everyone thinks that being
an event manager is their cup of tea and so industry is facing tremendous
increase in event companies and freelancers down the earth.
This can affect the
goodwill of this powerful industry just like, how one rotten food in whole
basket can spoil the taste of other foods. This way one bad management company
can spoil the name of event industry. Here is the list of all the job titles in event management companies.
YEARS AFTER
Whether
it’s a big or small events, today people knows the
benefit of hiring event management companies. Looking forward to
work for more 50 years into this industry sounds interesting. But yes this
industry only accepts the hard workers and dedicated ones.
If you have the capacity
to work in flexible working hours, to compromise with food and sleep, having
patience, communication skills then you can go much ahead into this industry.
As talking about future is always just a prediction of things that may or may
not happen.
Analyzing today’s demand and awareness, it can be said that with
more technological world in future and more dynamics in services industries, scope
of event management is pretty good.
But
but but…..what
about the competition that is increasing massively day by day? We can find now
event companies and managers every lane of cities or town.
If there won’t be
any restriction or license game into establishing event companies, then it may
happen that one day, event companies will be more than the total clients across
nation. I know it sounds rubbish, but it’s a bitter truth! Nothing bad than
this can happen to this industry.
(Also read: History of event management, size and growth of event industry)
SKILLS
OF EVENT MANAGERS
1- Flexibility
Flexibility
is a crucial skill. Event managers need to be flexible in working hours, food,
sleep, location & with their team. Also flexibility is essential when organizing and executing the events because it is obvious in event industry to meet last minute changes.
2- Negotiation
Negotiation
helps to gets at a mutual decision with clients. It is considered as one of the
prior skill for any business. Thus negotiation skill is essential to be an
event manager. Negotiation helps to sell our product and services to the clients at a reasonable rate to earn good profit.
3- Time management
Client
always expects to get their work done on time. Timely work always opens up a
bonus point to get client’s appreciation. And event management’s one of the rule
is - One happy client can get next 10 clients for the company.
4- Communication skills
Marketing
has now become an integral part of any businesses. Event management is all
about marketing and promoting client’s occasions. Marketing in all, requires a
good communication skills to deal with various clients, vendors, suppliers and
to the audience.
5- Critical thinking
Critical
thinking and problem solving are abilities that are a must in this field. You
should be able to acknowledge a problem, recognize that it has to be solved
then and there, and always think on how the situation could be avoided in
future.
6- Customer relationship
Client/customer
service orientation is an ability to be client focused and committed towards
meeting the needs of your customer. An event manager has to be client focused,
he must attempt to know the client’s needs, he must be able to put them at ease
while interacting with them, build trust with customers and clients.
7- Teamwork
Every
event company has some team to plan and execute events. It includes the
vendors, suppliers, freelancers, permanent staffs etc. thus it is necessary to
coordinate every team member for smooth execution.
8- Creative mind
Creativity
is an integral part of event planning. Today every client needs something out
of the box for their guest, thus regularly updating yourself and thinking
something extraordinary is must.
9- Ability to work under pressure and meet deadlines
An event
manager should be able to handle pressures and deadlines at ease. In spite of
meticulous planning and arrangement, a small error or miscalculation can
disrupt the entire schedule. At such testing times, you should be able to
remain calm and cool and perform your role as though everything is under
control, so that others are not adversely affected.
10- Good networking skills
An event manager needs to build up his own network. Today networking is a new
key to get success. The more you have your networking, the more you have
chances to get success. Any kind of business can be only expanded through
contacts and you must therefore have the skill and aptitude to go out and talk
to people.
(You can read External careers of event management in detail here)
Q- Is Event management is having a good future?
Definitely, looking into the increase in trend of hiring event management companies for variety of events, we can say that event career have a good future.
Q- Which course is best for event management?
Some FAQ's
Q- What are the career
opportunities in event management?
There are many career opportunities in event management. Its all depends on you what are your skills and interest areas. Company's internal Careers like Event planner, manager, co-ordinator, designer, Freelancer, director etc and external careers like Vendors, agencies, suppliers, artists etc.
(You can read External careers of event management in detail here)
Q- Is Event management is having a good future?
Definitely, looking into the increase in trend of hiring event management companies for variety of events, we can say that event career have a good future.
Q- Which course is best for event management?
There are some courses provided by event institutes like: BBA in event management, MBA in event management, Diploma in event management and PR, PGDM in event management.
It is very important for a person to be passionate about event management. This is the only key success for a good event manager. This article was meant to provide you the basic knowledge about the future scope of event management and top 10 skills of event managers.
So guys which skills you have to plan and execute any events, tell me in the comment box :)
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ReplySome skills are difficult :(
ReplyThank you so much..stay tuned and connected for more updates..
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